freehold

culture

freehold group
(©2025)
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We specialize in transforming bold ideas into extraordinary digital experiences. From crafting unique brand identities to designing cutting-edge websites, we push boundaries to bring your vision to life.  Our team  work collaboratively to deliver solutions that are as impactful as they are innovative.

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SUSTAINABILITY

SUSTAINABILITY
FOCUSED

AS A PART OF OUR PLEDGE TO THE PLANET INITIATIVE, FREEHOLD MAKES MEANINGFUL COMMITMENTS TOWARD SUSTAINABLE EVENT PRODUCTION AND REDUCTION OF OUR CARBON FOOTPRINT.

OUR SUSTAINABILITY EFFORTS:
ECO-CONSCIOUS DESIGN
PROP UP-CYCLING
MATERIAL RE-USE
NO SINGLE USE PLASTICS
WASTE SORTING
RESPONSIBLE CATERING
TRAVEL EFFICIENCY

Our Team

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leadership


SLASHER:
(NOUN) A MULTI-TALENTED PROFESSIONAL WHO EXCELS IN DIVERSE ROLES ACROSS INDUSTRIES.

OUR INTERNATIONAL TEAM OF SLASHERS BRINGS AN INCOMPARABLE WEALTH OF KNOWLEDGE TO THE TABLE, WITH YEARS OF TESTED EXPERIENCE AT THE HIGHEST LEVELS. WE APPROACH CHALLENGES WITH A UNIQUE BLEND OF EXPERTISE, ADAPTABILITY, AND INNOVATION THAT GOES FAR BEYOND TRADITIONAL EXPERIENTIAL MARKETING, TRANSFORMING EVEN THE MOST COMPLEX IDEAS INTO REALITY.

BRENDAN McDERMOTT

President
A seasoned entrepreneur with 25 years of experience, Brendan founded Freehold Group in 2010 to be a leader of experiential design, brand development, and innovative marketing solutions. With a background in venture capital and managing over $80M in real estate assets, Brendan is guided by principles of exceptional service, team excellence, and integrity.

ASHTON TRUJILLO

Production Director
Ashton is an award winning Executive Producer with 20 years of industry experience, spanning event production, retail design/build, fabrication management, and TV production. He supervises our team of producers, staffs projects, and quality controls project budgets, schedules, and deliverables.

MIKE MANKIN

Creative Director
Over the past 15 years, Mike has blended his background in art, architecture, furniture, manufacturing, and marketing to develop creative designs, strategies, and epic experiences with innovative concepts that create lifelong brand connections.

BLAIR ZINGALE

Account Director
Blair is a retail expert with over 15 years of experience at brands like Nike and Levi’s. She is skilled in brick & mortar concept ideation, e-commerce, and consumer-related operations. Blair is responsible for providing an ultimate agency experience to our clients through expert communication, clear direction, and out-of-the-box branding solutions for all marketing requests.

STAFFING +
VENDORS

FREEHOLD IS ALWAYS SEARCHING TO EXPAND OUR NETWORK OF CREATIVE + TALENTED INDIVIDUALS. REACH OUT LEARN MORE ABOUT AVAILABLE JOB OPENINGS, VENDOR PROGRAMS, AND OUR DIVERSITY AND INCLUSION EFFORTS

CONTACT US